Posts

Showing posts from March, 2022

What will Content be in New-Normal Days: (VALUE, ENGAGEMENT & REVENUE)

Image
Encouragement is the only way Learning can be fulfilled as a goal.  So, what happens to content in new-normal post-pandemic days? Technology takes a leap forward and human connections strategically come to the fore.  There's no time to waste but about time to pause (need-based).  Get real and show empathy.  Get inclusive and show value.  Get upskilled and show growth.   H2H (Human 2 Human) Marketin g will form the core of engaging content.  Privacy, copyright and open source knowledge will rule the roost. It is time to connect with mutual synergy and renewed vision.  Do you agree with me? At the fabulous setting of Radisson Blu in Nashik, Maharashtra in India at the leading Mediawire annual conference in March 2022, my presentation was about 'Content in New-Normal' Days .  The highlight of the 3-day sojourn was a well-planned entrepreneurial contest between 4 Mediawire internal teams where visionary jury members - Akshay Salaria (Tata Digital) and Kosal Malladi (Madison D