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Showing posts from January, 2010

Suneet weaves magic!

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Enchanted by Suneet! Recently on a sunny, chilly January day at Famous Studios in Mahalaxmi in Mumbai, there was distinctively pleasant and creative frenzy at its best. Delhi-based designer Suneet Verma was finalising his Lakme Fashion Week grand finale look with the models. And it was my priviledge to have met him here in the city in person for the first time. It was however, two years ago when Suneet's magic had started to work on my mind. At a show called 'Enchanted Forest', every dramatic detail was looked into with impeccable precision replete with a pond on the ramp with water bubbling, birds chirping and clouds lowering towards the silvery bright full moon. While I gazed with awe, supermodel Madhu Sapre made her appearance on the ramp like a princess and others followed strutting long flowy gowns. The show was fabulous. The story about it is long but the great respect for Suneet was born right there and then. And so at the meet recently, Suneet with a dimpled shy sm...

It's a Fashion Blogger's turn now

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Are you ready for Fashion Blogger's verdict? The year 2009 was all about creative competition, price cuts and free blogs. Although ‘unexpected’, Mumbai fabulously lived up to these challenges Where would you have heard terms such as ‘Season-neutral’, ‘Fast Fashion’ and ‘Strategic Shift’ ? Nowhere else but in Mumbai's fashion circles. And trust BT, it made complete sense for it imbibed what the changing times demanded — voice of the new-age fashionista. Recession-stricken year of 2008 sprang up cost challenges to be dealt with in the year 2009. Every big fashion designer right from Ritu Kumar to Narendra Kumar Ahmed, Vikram Phadnis to Sabyasachi Mukherjee, was forced to cut down on their label prices. However, the positive side to the story was that this recession also brought about higher creativity within the confines of lower costs, simpler yet elegant lines, and most importantly, affordability to the buyer. Naturally, fashionistas were happy buying more and more ready-to-wea...